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Rosetta Stone Celebrates St. Patrick's Day with Free Online Trial of Irish

The Irish Language Currently Has Less Than 55,000 Active Speakers

ARLINGTON, Va., Mar 11, 2010 (BUSINESS WIRE) -- Rosetta Stone Inc. (NYSE:RST), a leading provider of technology-based language-learning solutions, is inviting consumers to get into the St. Patrick's Day spirit and brush up on their brogue by offering a free, online trial of Irish Gaelic from March 11 - 18, 2010. The free trial can be accessed at

"We are very excited to provide consumers with a free trial of Irish in celebration of St. Patrick's Day," said Tom Adams, CEO of Rosetta Stone. "Millions of people around the world trace their ancestry to Ireland, yet today there are fewer than 55,000 who use this beautiful language daily."

Prospective learners can visit from March 11 - 18 for the free trial and to get some tips about the Irish language. For example, in Irish there is no exact equivalent of "yes." Instead of affirming with a single word, an Irish speaker generally repeats the question.

Consumers can also connect to the Irish trial through the Rosetta Stone fan page on Facebook (, and they can follow the conversation on Twitter (@RosettaStone).

For information on language revitalization at Rosetta Stone please visit

For more company information please visit

The Rosetta Stone Approach to Language Learning

With its proven, innovative method, Rosetta Stone programs provide an effective and engaging language-learning environment. Learners develop everyday proficiency naturally, the same way people learn their first language--discovering new meaning by linking new language to real-world objects and events.

The Rosetta Stone Dynamic Immersion(R) method immediately teaches learners to think in a new language by connecting words with vivid imagery in real-life contexts to convey meaning. Learners are tested on new language knowledge at optimal intervals to ensure efficient retention. Lifelike simulations provide the context learners need to produce spoken or written language. They acquire reading and writing skills by associating letters and words with their new sounds and meanings. And they become proficient in the language through exposure to native speakers in a relevant context. Instant feedback is provided within a carefully sequenced structure to ensure learning success.

About Rosetta Stone

Rosetta Stone Inc. is changing the way the world learns languages. Rosetta Stone offers an interactive solution that is acclaimed for its speed and power to unlock the natural language-learning ability in everyone. Available in more than 30 languages, the Rosetta Stone language-learning solution is used by schools, organizations and millions of individuals in over 150 countries throughout the world. The company was founded in 1992 on the core beliefs that learning a language should be natural and instinctive and that interactive technology can replicate and activate the immersion method powerfully for learners of any age. The company is based in Arlington, Va. For more information, visit

"Rosetta Stone" is a registered trademark of Rosetta Stone Ltd.

SOURCE: Rosetta Stone Inc.

Rosetta Stone Inc.
Media Contact:
Reilly Brennan, 703-387-5863
Investor Contact:
Christopher Martin, 703-387-5927
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Rosetta Stone PR's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.
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