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Study Finds Rosetta Stone TOTALe Effective for Elementary-School-Age Children

ARLINGTON, Va.--(BUSINESS WIRE)--Nov. 30, 2011-- Rosetta Stone Inc. (NYSE:RST), a leading provider of technology-based language-learning solutions, today unveiled a study of the pedagogical implications and learning outcomes for elementary-school-age children who use the Rosetta Stone® TOTALe® software solution. The study examined the effects of TOTALe as a stand-alone system on the second-language development of third, fourth, fifth and sixth graders learning Mandarin Chinese and Spanish. The scientific research was commissioned to address the effectiveness of educational technology on children learning a second language.

Conducted by a team of independent, university-level linguistics researchers, the study examined speaking- and listening-skills acquisition among 78 elementary school students. During the three-month study, students spent two and a half hours per week learning Chinese or Spanish with Rosetta Stone TOTALe. Outcomes were measured via comparisons of pre-test and post-test scores. Rosetta Stone TOTALe includes

  • Rosetta Course®. The award-winning language-learning software, complete with proprietary speech-recognition technology. It is based on the Rosetta Stone Dynamic Immersion® method, which connects words with vivid imagery in real-life contexts to convey meaning.
  • Rosetta Studio® Live sessions tutored by native speakers in an interactive online environment. In Studio sessions, students practice for practicing speaking skills with other learners who are at the same level.
  • Rosetta World® An exclusive community dedicated to language learning. Rosetta World presents a structured environment to help students practice skills by playing games and reading stories designed for their learning level.

Rosetta Stone TOTALe positively impacted students’ receptive language abilities in a number of areas. The learners studying Chinese and those studying Spanish made significant improvements from pre-tests to post-tests with a variety of linguistic structures and vocabulary items. The learners were tested on their oral proficiency and listening proficiency, as well as their vocabulary and syntax. The results are outlined below:

  • Eighty-eight percent of students learning Spanish increased at least one level in terms of their oral proficiency skills, and 75 percent of students learning Chinese increased at least two levels.
  • Using the National Online Early Language Learning Assessment (NOELLA) to assess listening skills, the study showed that 71 percent of students learning Spanish and 55 percent of students learning Chinese increased at least one level.

The students’ use of Rosetta Stone TOTALe also had an effect on their perceptions of different cultures and on their worldviews. The parents of the children noted positive outcomes associated with the use of TOTALe. One parent commented, “I’m grateful my daughter had the opportunity. She enjoyed (the TOTALe sessions) and seemed to benefit from being exposed to the language and to all she learned—it really expanded her view of the world.”

“Rosetta Stone understands the importance of preparing students to become global citizens,” said Judy Verses, president of Global Institutional Sales at Rosetta Stone. “This study’s findings have accelerated our efforts to develop a Rosetta Stone TOTALe solution so that elementary schools can leverage our platform and prepare their students for successful futures.”

Rosetta Stone plans to make TOTALe available for the K-12 market in the first half of 2012.

To see the full study, please visit www.RosettaStone.com/k12study.

About Rosetta Stone

Rosetta Stone Inc. is the global leader in language-learning software. We have over 20 years of experience in developing award-winning innovations that improve the lives of people and operations of organizations every day. Our proprietary and proven immersion method leverages interactive technologies to replicate the environment in which people learn their first languages and activates learners’ natural aptitudes for learning a new language regardless of their language background. We offer our clients scalable solutions for a variety of needs, from single classrooms to entire organizations and individual learners. Our solutions are implemented in over 15,000 schools and more than 10,000 private and public sector organizations, and they are used by millions of learners in over 150 countries throughout the world. Rosetta Stone is based in Arlington, Va., with international offices in the United Kingdom, China, Korea, Japan, Brazil and Germany. For more information, visit www.RosettaStone.com.

“Rosetta Stone,” “TOTALe” and other names used herein are registered trademarks or trademarks of Rosetta Stone Ltd. in the United States and other countries.

Source: Rosetta Stone Inc.

Rosetta Stone Inc.
Miranda Harper, 212-715-1641
harperm@ruderfinn.com

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Rosetta Stone PR's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.
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