News Release

Rosetta Stone Wins Multiple Awards for Innovation and Excellence
Leading Language-Learning Solution Honored with Awards Including 2009 CODiE Corporate Achievement Award

ARLINGTON, Va.--(BUSINESS WIRE)--May. 19, 2009-- Rosetta Stone Inc. (NYSE:RST), a leading provider of technology-based language-learning solutions, announced today that Rosetta Stone has received five awards in the last month recognizing the company’s interactive program, innovation and leadership. Among the awards received by Rosetta Stone are the CODiE Corporate Achievement Award, Shenandoah Valley Technology Council’s High Tech Company Award, The National Parenting Center’s Seal of Approval, iParenting Media’s Excellent Product of 2009 and Children’s Technology Review Editor’s Choice Award.

The Software & Information Industry Association (SIIA) recognized Rosetta Stone with the CODiE Corporate Achievement Award, which honors the company that demonstrated extraordinary innovation and leadership, and excelled in supporting the growth of the information technology industry in 2008. The CODiE Awards program is the only peer-recognized awards program of its kind to celebrate outstanding achievement and vision in the software, digital information, and education technology industries. Rosetta Stone was previously honored with two CODiE Awards in 2008 for Best Corporate Learning Solution and Best Instructional Solution in Other Curriculum Areas.

Rosetta Stone was also named the 2009 High Tech Company by the Shenandoah Valley Technology Council (SVTC). Each year the SVTC recognizes and celebrates the achievements of technology firms and organizations in the Shenandoah Valley. The High Tech Company Award honors the company whose growth, accomplishments or prospects represent a significant technological contribution to the region.

“It is an incredible honor to be recognized by these organizations and receive these awards,” said Tom Adams, CEO of Rosetta Stone. “We’re thrilled that both our company and our innovative and immersive language-learning solution are being honored for helping to change the way the world learns languages.”

The Rosetta Stone solution has also been honored by The National Parenting Center, iParenting Media and the Children’s Technology Review. Rosetta Stone Personal Edition Version 3 received The National Parenting Center (TNPC) Seal of Approval. The product was recognized by parents and children as one the most innovative and useful products for language learning. From educational and entertainment products and equipment to travel destinations, the consumer oriented testing process solicits evaluations from parents and their children.

Rosetta Stone Version 3 Personal Edition was named an iParenting Media Excellent Product of 2009 in the Software category., an online community for parents and parents-to-be, evaluates and tests products and services and honors the best in the marketplace. Italian Level 1 of Rosetta Stone Version 3 Personal Edition received the Children’s Technology Review Editor’s Choice Award, which is given to the highest quality children’s products in the interactive media category.

For more information please visit

The Rosetta Stone Approach to Language Learning

With its proven method, innovative and versatile instruction, and clever, easy-to-use program, Rosetta Stone creates an effective and engaging learning environment. Language learners develop everyday proficiency naturally, the same way people learn their first language.

The Rosetta Stone Dynamic Immersion® method immediately teaches learners to think in a new language by connecting words with vivid imagery in real-life contexts to convey meaning. Learners become proficient in understanding the new language by deriving meaning from relevant context and through exposure to native speakers. They acquire reading and writing skills by associating letters and words with their new sound and meanings, and life-like simulations provide the context learners need to produce completely new language. In addition, learners are tested on new language knowledge at optimal intervals to ensure efficient retention, and instant feedback is provided within a carefully sequenced structure to ensure learning success.

About Rosetta Stone

Rosetta Stone Inc. is changing the way the world learns languages. Rosetta Stone offers an interactive solution that is acclaimed for its speed and power to unlock the natural language-learning ability in everyone. Available in more than 30 languages, the Rosetta Stone language-learning solution is used by schools, organizations and millions of individuals in over 150 countries throughout the world. The company was founded in 1992 on the core beliefs that learning a language should be natural and instinctive, and that interactive technology can replicate and activate the immersion method powerfully for learners of any age. The company is based in Arlington, Va. For more information, visit

“Rosetta Stone” is a registered trademark Rosetta Stone Ltd.

Source: Rosetta Stone Inc.

Rosetta Stone Inc.
Media Contact:
Megan Richter
Investor Contact:
Christopher Martin

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Rosetta Stone PR's business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's Annual Report or Form 10-K for the most recently ended fiscal year.