News Release

Rosetta Stone Commissions First Major White Paper to Herald Research on Bilingualism's Positive Effects on Mental Cognition
Acclaimed Science Writer, Sharon Begley, Partners with Rosetta Stone to Present Key Learnings at AARP's Life @50+ Expo in Los Angeles

ARLINGTON, Va., Sep 23, 2011 (BUSINESS WIRE) --

Rosetta Stone Inc. (NYSE:RST), a leading provider of technology-based language-learning solutions, today unveiled a white paper "The Positive Effects of Bilingualism in the Adult Mind and Brain," written by former Newsweek chief science writer, Sharon Begley. The paper is an overview of research by a number of scientists investigating the potential benefits of speaking more than one language on various brain functions like memory and cognition. Some of the research, for example, strongly indicates that being bilingual from a young age can delay the onset of Alzheimer's symptoms average of 5.1 years. Ms. Begley will formally present her white paper this afternoon, September 23, 2011, at AARP's Life @ 50+ National Event and Expo at the LA Convention Center from 2:30 - 3:30 PM (PST).

"There is a growing body of research pointing to a number of cognitive benefits for bilinguals and this is very exciting," said Ms. Begley. "It is my hope that this paper will help bring additional attention to some of the findings and the research that is being done."

In compiling extensive research and clinical studies regarding bilingualism and various brain functions, Begley's paper gives particular attention to the work of Toronto-based research scientist, Ellen Bialystok, whose work has shown that lifetime bilinguals experience onset signs of dementia an average 4.1 - 5.1 years later than monolinguals. The paper also summarizes findings indicating that lifetime bilinguals experience greater cognitive reserve, enhanced cognitive control, and other brain functions.

The white paper begins with an introduction by Dr. Judith Kroll, Director of the Center for Language Science at Pennsylvania State University who is among leading research scientists in the field of language and cognition, and some of Dr. Kroll's work is included in the body of the white paper itself.

"Rosetta Stone has long believed in the importance and value of learning a second language," said Duane Sider, Director of Learning at Rosetta Stone. "We have commissioned Sharon Begley to write this white paper because we want everyone to understand that learning a second language is not only beneficial for career and social experiences, but may also offer important long-term cognitive health benefits."

For more information, or to download a copy of Sharon Begley's white paper, please visit: www.RosettaStone.com/50plus.

About Sharon Begley

Sharon Begley is the former chief science writer for Newsweek magazine, where she covered neuroscience, genetics, physics, astronomy, and anthropology. She is also a former science columnist for The Wall Street Journal, where she inaugurated the paper's 'Science Journal' in 2002. Begley has won many awards for her articles and is an acclaimed author of three popular books, Train Your Mind, Change Your Brain: How a New Science Reveals Our Extraordinary Potential to Transform Ourselves; The Emotional Life of Your Brain: How Its Unique Patterns Affect the Way You Think, Feel, and Live--and How You Can Change Them; andThe Mind and the Brain: Neuroplasticity and the Power of Mental Force on Brain Science.

About Rosetta Stone

Rosetta Stone Inc. is changing the way the world learns languages. Rosetta Stone provides interactive solutions that are acclaimed for the speed and power to unlock the natural language-learning ability in everyone. Available in more than 30 languages, Rosetta Stone(R) language-learning solutions are used by schools, organizations and millions of individuals in over 150 countries throughout the world. The company was founded in 1992 on the core beliefs that learning a language should be natural and instinctive and that interactive technology can replicate and activate the immersion method powerfully for learners of any age. The company is based in Arlington, Va., with international offices in the United Kingdom, Korea, Japan, Brazil and Germany. For more information, visit www.RosettaStone.com.

"Rosetta Stone" is a registered trademarks or trademarks of Rosetta Stone Ltd. in the U.S. and other countries. Other trademarks and names used herein are the property of their respective owners,

SOURCE: Rosetta Stone Inc.

Rosetta Stone Inc.
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